Helluva Boss - Loona plush, Weighted Plush

Loona, the sharp-tongued receptionist of I.M.P. in Helluva Boss, is impossible to miss. Cynical, sarcastic, and perpetually unimpressed, she hides a deeper vulnerability beneath her moody exterior. With her goth-wolf aesthetic and standoffish attitude, Loona masks a yearning for connection, stability, and maybe a little affection—even if she’d never admit it. While she often ignores or insults her coworkers, her rare moments of genuine emotion, especially with her adoptive father Blitzø, reveal just how complex she truly is.

Created by Vivienne Medrano, Helluva Boss is a darkly comedic animated series set in Hell, following a group of demon assassins. Loona embodies the emotionally distant teen archetype—lost, jaded, but razor-sharp. Her punk-wolf design, deep voice, and savage comebacks have made her one of the show’s most iconic and beloved characters.

This official 40-centimeter Weighted Plush by Youtooz perfectly captures Loona’s aloof vibe. Made from 100% polypropylene, it features a soft weighted body that feels comforting and real when held. Lying flat with her front paws crossed, she sports her trademark deadpan expression, fluffy black ears, and signature gray fringe falling over her fierce red eyes. With high-quality stitching, screen-accurate colors, and detailed features, this plush is a must-have for Helluva Boss fans. Equal parts edgy and endearing, Loona is ready to grumble her way into your collection—or maybe just nap there.

• Size: 40 cm

• Scale: Not applicable

• Material: 100% polypropylene

• Manufacturer: Youtooz

• Collection: Helluva Boss